October 2007—Leading interactive relationship marketing company Collabrys announced its Silver Sponsorship for the 2007 Forrester Research Consumer Forum in Chicago. The theme of this year’s forum, “Winning in a World Transformed by Social Technologies,” will address the critical issues confronting consumer companies as a result of today’s social technologies and media.
“Collabrys technologies and services have long paved the way for consumer marketers to build stronger relationships with their consumers. Social technologies provide a whole new set of opportunities for marketers to do so,” said Collabrys President, Dadi Akhavan. “Consumer Forum is a great fit for some of the solutions we provide in this area.”
At the Forrester Consumer Forum, industry executives and Forrester analysts present keynote speeches and track session designed specifically for marketing professionals in consumer facing companies. Leading technology and service providers also attend providing solutions for key marketing challenges in several industry verticals. This year, those challenges surround new social technologies.
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